Category: Small Business Tips
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Marketing Budget: How Much Should a Small Business Spend on Marketing or Advertising?
If you own a small business, this is a question that probably pops up in your mind from time to time. While there is no “set in stone” answer, there are certain guidelines you can follow, and we’ll dive into it in this article… What is a Marketing Budget and Why do I need one?… READ MORE
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What to Look For in a Google Ads Specialist?
You’re ready to hire a Google Ads Specialist or in-house expert and are overwhelmed by the amounts of options you have? Well, I certainly can understand your predicament. When we publish a job post for a Google Ads Expert, we always get a tons of applications and it can be overwhelming to find that jewel… READ MORE
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Google Reviews: The Ultimate Guide to Maximize Good Reviews on your Google My Business Listing
Every business owner needs to leverage Google My Business to maximize their presence on the big search engine and showcase their authority and expertise. When people search for services and products locally, the first local businesses that appear in the search results are the ones that have a properly optimized GMB listing with good reviews.… READ MORE
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Should You Trust Google Ads Recommendations?
If you’ve launched a Google Ad campaign before, you’re probably wondering whether or not you should apply all those recommendations that the platform provides you in order to improve your overall score. In this post, we’ll delve into the pros and cons of Google Ads’ Recommendations algorithm so you can make a better-informed decision… Pros… READ MORE
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Why Mobile Marketing Services are Crucial for Your Business
In the United States alone, according to research, an astounding 281.5 million Americans accessed the internet via a mobile device in 2022. That number is projected to significantly increase by the end of the decade. With the extensive adoption and usage of smartphones, utilizing mobile marketing is wholly imperative for the success of a company… READ MORE