Affiliate Management Services

Affiliate Management Services

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We will drive new customer acquisition, revenue, and increase brand exposure using strategic, performance-based affiliate marketing.

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WHAT WE DO

Pre-Launch

Review and analyze your current site metrics, business goals, and determine the most appropriate affiliate network. Affiliate networks act as an intermediary between publishers who sell products and services and the merchants who create those products and services. There are several payout models used by affiliate networks including two primary models: Cost-Per-Sale (CPS) and Cost-Per-Action (CPA). CPS pays a set commission to the affiliate marketer who refers a lead that results in a purchase. CPA pays affiliates when a specific action is taken by the referral or lead. These actions include: clicks, impressions, form submits, sign-ups, registrations, etc. With our affiliate management services, our experts will determine the most appropriate networks and compensation methods.

Affiliate Program Management

As increased traffic and sales come in, we keep monitoring analytics and make adjustments to maximize conversion rates, continue to build your affiliate team, and follow up with affiliates on their agreements and promotional commitments. We maintain a positive, trusting relationship with your affiliate sites by making sure you are paying commission within the agreed-upon deadline. We believe that the key to a successful affiliate management program is maintaining strong relationships with your affiliates in order to help build their trust in your brand.

Banner & Marketing Collateral Design

Our in-house design professionals will create banners, email headings, and other creative materials for your affiliate program. Our design team will work closely with our affiliate management team to establish a clear understanding of your brand, proposition, and products to help you outperform your competitors.

Affiliate Partner Recruitment

We possess the technical and strategic expertise to connect you with multiple networks, verticals and publishers most suitable for you while delivering optimal placement and generating sales.

OUR AFFILIATE MANAGEMENT PHILOSOPHY

Effective affiliate marketing services does not just entail getting a bunch of links on different websites and hoping that something works. Rather, it’s a well-planned, specified effort intended to develop long-term relationships with relevant, reputable, third-party websites and to build up a valuable affiliate network for your website that will bring in quality, targeted traffic. Affiliate campaigns have the best results when combined with Search Engine Optimization (SEO), Pay Per Click (PPC), and Email Marketing.

THE BENEFITS OF AFFILIATE MANAGEMENT SERVICES

Performance Based

The beauty of an affiliate program is that it is entirely performance-based. Because affiliates are only paid a commission once the desired action has occured, they are much more motivated to drive the conversion you are seeking.

Cost Effective

If you are only required to pay affiliate commissions when the desired conversion occurs, you are not throwing away resources on placements that have no proven value.

Increase Sales

Through affiliate management services you will be able to scale traffic more rapidly. The increased number of websites that link to your pages, the increased opportunities you will gain to convert that increased traffic into revenue.

GET STARTED TODAY

At IronMonk, we are more than an agency, we are a strategic partner. Our mission is to see you succeed online, whether it's through design, development or marketing.

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WHAT OUR CLIENTS ARE SAYING

AFFILIATE MANAGEMENT SERVICES FAQ

What is Affiliate Marketing & Affiliate Management?

Affiliate marketing is a type of online advertising in which a business rewards one or more affiliates for referring a visitor or rewarding a customer for performing a desired action, such as making a purchase or subscribing to a newsletter.

Affiliate programs are an amazing channel to generate new business, but there is considerable setup and management involved, which is called affiliate management.

Our affiliate marketing and management agency will help organize and oversee your affiliate program to help you maximize the benefits and save you precious and valuable time.

Is Affiliate Management Right for Me?

For affiliate marketing to be successful, there needs to be a combination of the following:

1. Great Product or Service. As the old adage goes: no amount of money invested in marketing will make a bad product a good one. In fact, marketing will backfire if your product or service is bad. You'll get a sea of negative reviews, refund requests and perhaps even legal letters. Make sure your product or service is top notch before thinking of affiliate marketing. That includes having great reviews, testimonials and perhaps even certifications and awards.

2. Great Commissions. If you want high quality affiliate marketers to promote your product, the commissions need to make sense. The higher the commissions, the more you'll be able to attract high quality affiliates. The most experienced marketers will spend their own money and dedicate a lot of time in creating marketing campaigns for your product or service, so the ROI needs to make sense for them. Offering $10 per sale or per lead, when you pocket hundreds of dollars for the same sale or lead, isn't a fair deal. The companies that have been quite successful with affiliate marketing tend to offer 50% of their profit margin to affiliates, and sometimes more (depending on the performance of each affiliate)

3. Great Marketing Materials. Affiliates need creatives, which includes: banners, landing pages, email swipes, etc. The more marketing materials you allow them to use, the more likely they will join your program. Sure, many of them will create their own marketing materials, but it's always good to lure them in with quality marketing content of your own, as many of them will want to "test the waters" and launch a quick campaign with your existing materials to test your offer before dedicating more time and budget into building a more complex campaign of their own.

What are the Costs of Affiliate Management?

Every project is different depending on its individual needs and goals, therefore the costs for our affiliate marketing and management services will vary per project.

Here at IronMonk, we quote each client through a tailored proposal and provide detailed estimates which are based upon the unique needs of each client's project and business needs.

Do You Use Any Affiliate Management Software?

Yes, we use many different affiliate management tools and applications to help track clicks, affiliate signups, and conversions.

Here at IronMonk, we can also work with and integrate any affiliate management tools and/or software that you may be already using as part of our extensive affiliate management services.

Do You Only Work with Specific Industries?

No, at IronMonk we are happy to provide affiliate management services for nearly every industry within the marketplace today*.

Our team of experts have a wealth of experience to help you truly maximize your business through our proven affiliate marketing and management services. We can help you maximize your brand's potential by accelerating new customer acquisitions and increasing your revenue, by greatly expanding your brand exposure using strategic, performance-based affiliate marketing services.

*IronMonk does not provide services for brands within the gambling, porn, or pharmaceutical industries.

Are Your Affiliate Management Services Outsourced?

No, we never outsource any work done at IronMonk.

You want to go with a company that lets you speak to the affiliate marketing and management team directly and that does not make you deal with any communication or time zone issues.

You can rest assured that you will never run into those issues here with us, because everything at IronMonk is done in-house, right here in North America.

This detail is just one of many ways that we at IronMonk strive to provide all of our clients with the very best affiliate marketing and management services possible to help their business achieve their marketing goals and reach their true potential.