GET FREE QUOTECategory: Content Optimization
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Should You Trust Google Ads Recommendations?
If you’ve launched a Google Ad campaign before, you’re probably wondering whether or not you should apply all those recommendations that the platform provides you in order to improve your overall score. In this post, we’ll delve into the pros and cons of Google Ads’ Recommendations algorithm so you can make a better-informed decision… Pros… READ MORE
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Search Algorithms in 2020: How Google’s SEO Rules Have Changed
Over the years, Google’s PageRank algorithm has undergone a series of changes that have fundamentally altered how we search the internet. For search engine optimization (SEO) experts and digital marketers, Google updates rock our world because they change the rules we’ve got to play by if we want our websites to rank. Search algorithms are… READ MORE
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Social Engagement in a Pandemic: How to Keep Your Social Media Audience Engaged During Covid-19
The novel coronavirus has changed virtually all aspects of our lives in one way or another. One of the most important changes is in how we connect and communicate with other people. In a socially-distanced world, social media has become a lifeline for maintaining human connection. As more users turn to Facebook, Instagram, and Twitter… READ MORE
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Niche Strategy Ideas for Covid-19 Content Marketing: Here’s What Your Readers Want
Amid the ongoing global pandemic, we’re all a little more stressed than normal. Everyone, regardless of your job or industry, has been affected by the outbreak of Covid-19 caused by the SARS-CoV2 coronavirus. With more time spent glued to your desk and devices, you’ve probably noticed an influx of content related to Covid-19 since March.… READ MORE