Category: Brand development
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Marketing Budget: How Much Should a Small Business Spend on Marketing or Advertising?
If you own a small business, this is a question that probably pops up in your mind from time to time. While there is no “set in stone” answer, there are certain guidelines you can follow, and we’ll dive into it in this article… What is a Marketing Budget and Why do I need one?… READ MORE
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Google Reviews: The Ultimate Guide to Maximize Good Reviews on your Google My Business Listing
Every business owner needs to leverage Google My Business to maximize their presence on the big search engine and showcase their authority and expertise. When people search for services and products locally, the first local businesses that appear in the search results are the ones that have a properly optimized GMB listing with good reviews.… READ MORE
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How to Increase Brand Exposure With Affiliate Management Services
In today’s increasingly digital marketplace, companies must adopt effective marketing strategies. An excellent way to not only strategically boost brand awareness, but also drive consumer traffic and increase revenue, is by utilizing affiliate marketing. In 2022, in the United States alone, an estimated $8.2 billion US will be spent on affiliate marketing. In this article,… READ MORE
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Logo for Attorney: The Best Law Firm Logo Ideas to Boost Your Brand Awareness
Since the onset of the global pandemic, increasingly consumers have turned to the internet for their purchasing needs. In fact, a 2021 report from McKinsey & Company found that an astounding 73% of consumers have turned solely online for their purchasing needs. This includes searching for an attorney or law firm for their legal needs.… READ MORE
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Real Estate Branding: 9 Key Tips To Help You Stand Out
Establishing your brand and fostering brand trust is crucial for the real estate business. In this ultra-competitive industry, having an exceptional digital presence is essential for real estate companies. That’s why things like web design, company online presence analysis, and audit services are critical for real estate businesses to generate online leads. Having an effective… READ MORE