Google has unveiled its latest vision for the future of Search, on Wednesday, which now includes Instant, Real-Time and Predictive Search Results.
Sticker Gabriel, director of communications for Google, introduced this new upgrade by saying that the Search is, and has always been, “part art and a part science.”
According to Marissa Mayer, Google vice president of search products and user experience, Google has now reached a total of one billion users per week on its network.
Google launched this new real-time Search not too long after upgrading their Google Translate system last week, making it also deliver translations in Real-Time and in a Predictive fashion.
The changes in the Search include correcting spelling mistakes, Mayer said, and “Questions and Answers, or Google Squared” is now also part of the core Web search.
But the real improvement of Google search is the need to constantly provide information to users more quickly.
Google Instant delivers results “instantly in a way that has never been done before,” said Jonathan Effrat, Google product manager, in a video about Google Instant. “Now, results appear automatically as you type, with no need to hit enter or click the search button. as soon as you see what need predicted in gray text, you can stop typing, and just look down to find your results waiting…see results instantly lets you refine your search as you type — looking for a specific product? A map? A recipe? You’ll know instantly if you’re on the right track to finding what you want.”
The new search approach will “save users 2 to 5 seconds per query,” Mayer said. “That may not seem like a lot,” but ultimately will save more than 3.5 billion seconds a day, or “11 hours a second.”
Google Instant includes predictive search — “it’s not quite psychic, but it is clever” said Othar Hansson, Google senior staff engineer — and “scroll for search.”
To reassure users who may just want to continue typing in the search box normally without paying attention to the changes, Mayer said, Google “works seamlessly as it always has. All Google Instant does is speed you up.”
Google’s Upgrade is being made available immediately in the United States, and it is expected to roll out in coming weeks in other countries around the world, Mayer said. First up will be the U.K., France and Germany. Also, Google said it will make Instant available for mobile devices this fall.